Arina Karahozian

Dentium Lux
Dentium
Lux
Dentium Lux is a dental wellness brand focused on premium products. I joined the team to develop a consistent digital identity and support the creation of their online presence.
Dentium Lux is a dental wellness brand focused on premium products. I joined the team to develop a consistent digital identity and support the creation of their online presence.
My Role
My Role
I designed the packaging and visual identity for Dentium Lux’s teeth whitening strips, establishing a clean, medical-grade aesthetic aligned with the brand’s premium positioning.
This included layout composition, iconography, typography, and product visuals to ensure clarity, trust, and consistency across digital and print formats.
I designed the packaging and visual identity for Dentium Lux’s teeth whitening strips, establishing a clean, medical-grade aesthetic aligned with the brand’s premium positioning.
This included layout composition, iconography, typography, and product visuals to ensure clarity, trust, and consistency across digital and print formats.


My Role
My Role
As a product designer, my responsibility extended beyond creating visually appealing layouts. I had to build a brand presence that was attractive, trustworthy, and consistent, translating the company’s values into a clear visual language
This included designing assets that were functional and user-friendly, while shaping a cohesive identity that enhanced user confidence and strengthened the brand’s overall perception.
As a product designer, my responsibility extended beyond creating visually appealing layouts. I had to build a brand presence that was attractive, trustworthy, and consistent, translating the company’s values into a clear visual language
This included designing assets that were functional and user-friendly, while shaping a cohesive identity that enhanced user confidence and strengthened the brand’s overall perception.
My Impact
My Impact
Delivered a visually cohesive brand experience across digital assets.
Improved design–developer communication by providing structured documentation and organized Figma files.
Supported the brand in transitioning from conceptual identity to a market-ready digital presence.
Delivered a visually cohesive brand experience across digital assets.
Improved design–developer communication by providing structured documentation and organized Figma files.
Supported the brand in transitioning from conceptual identity to a market-ready digital presence.
